Charity Intelligence Canada (Ci) began out of frustration in 2006. We wanted more information about charities we supported. Not stories but rather facts and figures. We struggled to find high quality evidence-based research to help guide our giving decisions. Nor could we find an independent third party to turn to for advice. And so we began calling charities from across Canada, asking hard questions and seeking excellence and shared our research reports.
Our approach to charitable giving is different. Just as a financial analyst researches potential stocks to find the best investment opportunities, Ci uses similar research methods to find exceptional charities for donors. As a result, donors have the tools they need to be better informed and make donations based on evidence. This means that more of what donors can afford to give makes a bigger difference, it has higher social impact.